Go beyond number-crunching, learn number-decoding. As a finance professional you are good at numbers, but is that enough to unravel actionable insights? Learn to solve business problems of how to acquire the right customers and maximize customer profitability using analytical tools and techniques such as credit scorecards, cross-sell recommender models, and segmentation. The author of this course is Dr. Sandhya Kuruganti.

Learning Mode: Online (Self-paced)

Certification: Jigsaw Academy

Course Duration: 3 months

Access Duration: 6 months

What you get

Faculty & Technical Support

Mobile App Access

Case Studies

UChicago Certification

Guaranteed Internships

IBM Certification

In-Person Faculty Support

Placement Support

Capstone Project

Online Classes

Online Q&A Sessions

IOT Hardware Kit

Not Applicable

Applicable

* T&C apply

Tools & Curriculum Covered

Overview of Analytics for Banking

Data Sources, Glossary of Terms and P&L

Acquisition - Marketing

Case Study - Understanding risky segments using the attributes like FICO score, depth to income, etc

Acquisition - Risk

Case Study - Exploring the Acquisition data using trees and classify good and bad segments

Usage - Marketing and Risk

Case Study - Understanding the spending behaviour of Customers

Cross-Sell and Up-Sell

Case Study - Evalauting the impact of cross sell grid strategy and helping the retail marketing department to target better segments using personal loan score.

Retention

Case Study - Explain the efectiveness of cross selling strategy in attrition rate

Collections/Recovery

Case Study - target segment for debt collection based on the DAR table

Fraud

Case Study - Mobile fraud detection

Campaign Management

Case Study - Predicting the subscription behaviour of customers

Behavioral Segmentation

Case Study - Creating good and bad segments using cluster analysis

Behavioural Scorecard Model

Case Study - Build a Behavior score card to determine the eligible customer base for top up on existing personal loan

Regulatory Framework

Faqs

You can start by browsing through our Explore Analytics section. You could also visit our Analytics Training blog for more reading material, reports and in-depth articles on other topics like data science, machine learning, artificial intelligence, Big Data and IOT. If you’d prefer watching videos, head over to our Youtube channel.

Participants can pay through an online transfer, debit card or credit card (Visa, Master Card and Amex). Foreign students can pay via credit card or PayPal.

Our programs have been designed for all students regardless of any prior knowledge of analytics, statistics or coding. We have had and continue to have many successful students who are from non-IT or non-mathematics backgrounds. But the subject matter is quantitative, and hence a background in maths, statistics or coding is helpful. If you have specific questions regarding eligibility or prerequisites for any program, please contact us at +91 9019217000.

Jigsaw Academy has been at the forefront of analytics in India for the last 8 years. In that time, the institute has been ranked #1 in the country by Analytics India Magazine multiple times, including for the last two years running. With our expert faculty and carefully designed courses, we have been able to help several students build towards a career in analytics. We also have ongoing collaborations with prestigious institutes such as the University of Chicago and Bocconi University in Milan. In addition to individuals, we are also invested in providing high-quality analytics training at the corporate level.

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Financial Analytics