Program Overview

As David Meerman Scott once said, “You sell more when you stop selling.” The Executive Program in Strategic Sales Management is a unique program focused on the basic understanding of acquiring & retaining clients, new-age sales strategies to grow business & strategic sales management. This 4 months online live program will equip aspiring Sales Professionals and those looking at upskilling their sales capabilities to become a high-performing sales force who’ll create profitable growth and learn to adapt and manage change in ever-evolving, volatile environments.

Top Skills You Will Learn

Batch Start Date: 27th November, 2021

Delivery mode: Online Live Sessions

Eligibility criteria:

  1. Graduation with a minimum of 2 years of work experience
What You Get From This Program?

Get Your Skillset Built Understand strategic aspects of sales through case-based learning and get access to free add-on courses like Analytics for Leaders and Analytics with Excel

Get Hands-on Experience Understand the key concepts related to digital sales: CRM, Inbound/Outbound Lead Generation, Lead Nurturing through Automation

Learn From Experts Enjoy world-class coaching from seasoned sales experts & top-notch IIM Indore & Jigsaw faculties

Become An Expert Sales Professional Learn to adapt to an approach that’ll drive sales excellence and aid in upgrading sales strategy & management performance in a digital ecosystem

Who should do this program?

  • Aspiring Sales Professionals with graduation in any discipline
  • Sales Professionals looking at upskilling in Strategic Sales Management
  • Individuals planning sales strategy and implementing sales force decisions


  • Promoted and nurtured by the Ministry of Human Resource Development
  • Recognized as premier management institutions, comparable to the best in the world for teaching, research and interaction with industries
  • IIM-I (NIRF Ranking 07)
  • Offers participant-centered approach to management education


  • Recognized as the No.1 institute adept at training in emerging technologies like Data Science, Product Management, Cyber Security, Business Analytics, Cloud Computing, People Analytics, Digital HR, to name a few
  • Awarded the prestigious “Partner of Excellence Award 2019” by NASSCOM


Need Expert Advice on the way forward? Talk to our Academic Counselors

INR 1,42,500 + GST


Avail 0% interest loans*. Talk to our admission counselors to know more.

Subject to eligibility criteria & sole discretion of the loan partner. Other T&C apply

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Anyone with Graduation along with a minimum of 2 years of relevant work experience is eligible for the Executive Program in Strategic Sales Management.

Aspiring Sales Professionals, Sales Professionals looking at upskilling in Strategic Sales Management, Individuals planning sales strategy and implementing sales force decisions.

The program is spread over 4 months with online live sessions by top-notch IIM Indore Faculty and seasoned Industry Experts from Jigsaw Academy.

Since the Executive Program in Strategic Sales Management is a unique course that follows case study-based learning interventions, with frequent discussions with seasoned industry experts, it will purely follow the “online live sessions” format.

The application fees and payments are non-refundable. In case of extenuating circumstances, a transfer to the next batch is possible however a batch change fee will be applicable. This transfer will be approved in genuine cases only.

Yes, we have tie-ups with established financial institutions in case students wish to opt for an education loan to finance the program fees. However, the loan disbursal and offers are from our loan partners and are dependent on your credit rating and details. Please contact us for details.

The technology requirement shall be shared at the time of enrolment.

After the successful completion of the course, the certificate is awarded by IIM Indore.

Yes, part of the online classes would be taught by the expert faculty from IIM Indore.

All the requisite learning materials will be provided online through the Learning Management System. You are free to purchase any reference books or materials, as may be recommended by the faculty.

The learning material, i.e. lectures and reading content, would be available to you for 12 months after the course ends (in addition to the course duration which is 4 months).

We accept corporate sponsorships and can assist you with the process. Please contact us for details.

We do NOT provide any discounts as the programs we offer are university programs. But from time to time, we do run some early bird offers for limited seats.

Further, do note that learners can avail of a bursary adjustment/waiver in case of an upfront lump sum fee payment. Do feel free to talk to our academic counselors to know more.

  • Stable Internet Connection (With 50 MBPS Speed)
  • Time Commitment
  • Be present physically and emotionally in the classes
  • Active participation, open discussions with the experts will bring the best benefit
  • Actively find avenues to apply learnings from the sessions to your work life
  • You will have lots to read – please make the time to do so
  • Contribute to community learning for the benefit of the cohort through whitepapers, opinion pieces, other artifacts, forum participation etc.

Please share your feedback constantly – both the good and the bad. We promise to deliver a world-class training experience to our learners.

Only the participants who complete the program successfully will be eligible for the Executive Education Alumni status of IIM Indore.

Participants who have successfully completed the program need to apply separately to register their name with IIM Indore Executive Education Alumni along with the necessary fee of Rs.1,000/- per person (for two years) and Rs. 10,000/- per person (for Lifetime).

The benefits of IIM Indore Executive Education Alumni include the following:

  1. Subscription to the brochures and newsletters from IIM Indore
  2. Access to the IIM Indore Campus Library (on-site access only)
  3. Official email ID of the institute

Sales Management refers to the process of administering, managing, and controlling the selling component of an organization. The primary task of a Sales Manager involves strategizing, implementing, controlling sales programs, recruiting, training, motivating, and evaluating members of the sales force. With the pandemic hitting the world hard, Sale Managers today are required to be digitally literate to be able to perform all the above functions virtually along with steadily driving the organization’s process.

Being the revenue-driving component of an organization, sales management professionals are always in the spotlight bringing out innovative methods to encourage and drive the sales force. The top sales management skill necessary to own  high yielding sales force include:


  • Being able to Forecast Sales Goals
  • Strategically think, plan and implement Sales Plans
  • Capable of coaching, mentoring, and motivating salespeople. 
  • Manage team and Delegate Responsibilities.
  • Strong ability to Communicate.

Strategic Sales refer to the detailed strategizing and planning done by an organization to identify and target potential customers to sell their product or service. The particular aspect of sales is critical as the sales trends are quite dynamic and tend to keep changing. It is therefore important for the sales team to stay on top of their game by leveraging the latest tools and technologies. Emerging technologies like big data and analytics enhance the sales team’s ability to track and respond to customers. 

Most often than not companies are under the misconception that having a strong sales strategy is sufficient to drive sales. However, they tend to miss out on the fact that it also needs an efficient sales team. This is exactly the task of Sales Force Management leaders. Apart from the planning, they are also responsible for assembling the right team, training them, and motivating them for maximum performance.

The pandemic brought into light new necessary skills that need to be mastered by the sales force in order to stay relevant in the changing trends. The 4-month online Executive Program in Strategic Sales Management by Jigsaw in collaboration with IIM Indore is one of the best and most industry-relevant programs available for aspiring sales professionals as well as for experienced sales professionals to upskill and learn new techniques.