The course contains 7 modules.
Most students are able to complete all modules in 8 weeks or less
CASE STUDIES COVERED
Every case study gives you a chance to work on large, real-life business data sets in the advanced Jigsaw lab.
Divide and rule.
As a manager of an online travel portal, you need to allocate future budgets for each channel – Direct, Organic, Paid (Social, Search, Display) and Email.
This money trail is everywhere.
An online financial institution has visitors accessing its site across multiple devices. Tap this consumer behavior and use quantitative insights to create a qualitative differentiation between the bank and its competitors.
Big offers, Big business, Big Data.
An online retailer has built a sizable business over the past two years leveraging Social, Email & SEM channels. Using integrated customer data with purchase behavior, learn how to target individual customers to increase retention at lower costs.
When views far exceed clicks.
A large online retailer has significant daily volume of visitors with a low conversion rate. Learn how to leverage existing analytics data to build a competitive brand reinforcement strategy and increase conversion rates.
WHAT YOU GET
Since this is a video-based course, there are no live classes. You get to study at your convenience, and learn at a pace that you are comfortable with.
Pre-recorded video lectures
You get to view 12 hours of video lectures, as many times as you wish to.
Jigsaw Learning Centre
Gain free access to a variety of supplemental resources like handouts, reference material, guides, lecture transcripts and student forums – for a period of 6 months.
Get your doubts solved by the Jigsaw Faculty via email, phone or chat – for a period of 6 months.
Access to a cloud-based solution, for hands-on experience with real-life business data using the latest analytical tools – for a period of 6 months.
After completing the course, you would be able to analyze your company’s e-commerce data effectively and steer growth in the right direction through patterns and insights that would otherwise be undiscovered. You would also be able to critically assess performances of online businesses.
The examples given during the delivery are very pertinent and insightful. Overall I would recommend Jigsaw to anyone who wants to enter into the world of analytics.